20/03/2026

World Flour Day

Welcome to a new episode of O|NewLive, dedicated today, March 20th, to World Flour Day — an opportunity to celebrate an ingredient that is essential not only to our diet, but to the entire milling supply chain.

Flour is far more than a basic component: it embodies knowledge, experience, technical evolution, and a cultural heritage that spans regions and generations. From the quality of the grain to the precision of the milling process, and the skill of those who work with it every day, flour becomes the unseen yet indispensable foundation of countless products that accompany our daily lives.

To highlight the value of flour from the perspective of those who use it in their craft, we have invited Roberto Polenghi, chef and baker, whose deep expertise offers a close look at the making of baked goods. In his workspace, he guides us through each phase: from selecting ingredients to handling the dough and performing the precise actions that lead to the final bake.

His insights reveal the depth and care behind what often appears to be a simple gesture. Every loaf is the outcome of technique, intuition and respect for an ingredient that has nourished communities for centuries.

The full video is now available on our YouTube channel!